BT Sport, Fox Sports Australia and Sky NZ score long-term deal extensions with PSA
By NATHAN CLARKE
The Professional Squash Association (PSA) have this week renewed their existing broadcast partnerships with BT Sport, Fox Australia and Sky New Zealand, further strengthening the sport’s position within the global TV and digital streaming market.
As a result, all semi-final and final matches from televised PSA World Tour tournaments – comprising all PSA World Series events, the Men’s and Women’s World Championships and select others – will be transmitted across the UK, Australia and New Zealand on a multi-year basis.
The extended agreements, reached in conjunction with Broadreach Media, see the triumvirate join the likes of DAZN, Eurosport, PCCW, Truevisions, Astro, Ten Sports, Eleven Sports, beIN Sport and more in committing to showcasing squash on a long term basis.
“During the past two years we have worked continuously to improve our product and make televised squash as dynamic, appealing and viewer friendly as possible,” said PSA CEO Alex Gough.
“As a result the sport is now delivering top class sporting action and drama at every turn and it is testament to the hard work of everyone involved that our broadcast partnerships continue to grow and expand. But we are committed to improving further and look forward to working with all our broadcast partnerships over the coming years as we continue on that journey.”
2016-17 PSA Broadcast Partners
Astro (Malaysia / Brunei)
BeIn Sports (Middle East / North Africa)
BT Sport (UK)
Eleven Sports (Singapore + Taiwan)
Fox Sports Australia (Australia)
MNC Indonesia (Indonesia)
PCCW / Now TV (Hong Kong)
Sky Sports NZ (New Zealand)
Super Sport (Sub-Saharan Africa)
Ten Sports (Indian Subcontinent)
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