WHY SQUASH WORKS
Great value for sponsors
Opportunity to penetrate large sporting market
Squash and business go hand in hand
Fun, fast, healthy sport
Glass court in spectacular locations
Extensive media coverage
Branded media promotions
Worldwide website coverage
SQUASH AND TV
UK coverage on Sky Sports
Worldwide broadcast distribution package
TV programme includes extensive location shots for host venue and host city
Guaranteed visibility of company logo on glass court
Company logo used extensively in on-screen graphics
MAKE SQUASH AND THE VENUE WORK FOR YOU
How sponsors can maximise benefits of their event’s chosen location:
Make the venue drive the TV and media coverage
Spectacular venues create extra photographic opportunities
Laser light shows on buildings
Extensive and creative venue signage
The glass court has a huge “WOW” factor
THE MARKET
One million regular players in the UK
Plus a further one million occasional players
Squash is the most popular “second” sport among golfers, footballers, cricketers, rugby players, etc.
There are 3,000 squash clubs in the UK.
Squash is a hugely popular sport among upper level professionals, managers and employees
SQUASH AND FITNESS
Squash is rated the No.1 healthy sport by the influential Forbes magazine in America
Fast, fun and healthy sport
Excellent cardio-vascular work-out
Squash is renowned for power, speed, flexibility, agility, stamina and endurance
Top professionals combine incredible shot-making with lightning reflexes and breathtaking retrieving of the ball to make the sport a brilliant spectacle