Monday, December 4, 2023

Squash Australia aims to revive the sport with four-year plan to develop ‘a strong and sustainable’ future

Focus on four pillars: participation, performance, profile and facilities
By ALAN THATCHER (Squash Mad Editor)

Squash Australia, in partnership with its State and Territory Members, has released a long-term plan to reinvigorate the game.

The Squash Australia Strategic Plan: 2022-2026 aims to engage more people in squash and has been put together in a collaborative process over the past 12 months to define the framework that will drive business decisions, and focus efforts over the next four years.

The plan sets out the sport’s longer-term aspirations aligned with the opportunities that the 10-year runway to the Brisbane 2032 Olympic and Paralympic Games will bring to sports in Australia.

There are four strategic pillars that focus on participation, performance, profile and facilities.

Getting more people playing, more often, is the cornerstone of the plan as Squash Australia looks to increase participation both on and off the court, from grassroots to the elite. Identifying opportunities for new facilities, as well as improving existing centres will play a big role in achieving this.

Identifying, integrating and using technology is also key, with digital innovation at the centre of the future squash experience.

The strategic plan also outlines how the organisation will continue to grow and develop an integrated pathway and high-performance environment, while increasing the sport’s profile for a strong and sustainable future.

Squash Australia’s National Centre at Gold Coast

Squash Australian CEO Robert Donaghue said the plan showed the collaborative work between all stakeholders to continue growing the sport.

“We are seeking to create an environment where our clubs, centres, associations, states and territories are thriving, our volunteers are valued and fulfilled, participation is at an all-time high, and our athletes are being nurtured and reaching their potential,” Donaghue said.

“Squash in Australia has a proud heritage and holds a unique place in the nation’s sporting landscape.

“The sport has a positive future ahead and is well placed to embrace the opportunities the next decade provides sport in Australia.”

The Squash Australia Strategic Plan is available here



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