Thursday, April 25, 2024

PSA extend TV coverage with SNTV deal

SNTV to produce news and action highlights from major squash events worldwide 
By Squash Mad Reporter

The PSA is providing world-class coverage of squash
The PSA is providing world-class coverage of squash

The PSA has brokered another exciting deal to extend TV coverage of the sport. The men’s global tour operators, who are soon to complete their merger with the WSA, announced this new partnership today (January

The PSA have signed an agreement with sports news video agency SNTV that will see unrivalled action from major squash tournaments, cleared for broadcast and digital use, to be taken to millions of households worldwide throughout 2015.

The world’s leading sports news video content provider, specialising in providing fast, relevant and premium sports news and event highlights to broadcasters and digital outlets globally, SNTV will deliver daily coverage from major events like the J.P. Morgan Tournament of Champions and Squash World Championship to their extensive portfolio of partners, ranging from Al Jazeera to Zee TV.

“We’re very pleased to have partnered with SNTV and have been impressed with the work they have done over recent years,” said PSA Chief Executive Alex Gough.

“We were delighted to work with the SNTV team during the recent 2014 Qatar PSA World Championships in what was a fantastic tournament from start to finish and we are confident that the addition of SNTV to our growing broadcast portfolio will be a fruitful one for us.

“I am looking forward to working closely with them over the coming years to ensure the sport of squash continues to grow and expand throughout the world.”

SNTVlogoSNTV’s Managing Editor Andrew Parkinson said: “Squash is a dynamic sport that makes for great viewing and we are very pleased to add squash to our portfolio of premium sports content.

“We are looking forward to working with the team at the PSA and SquashTV to show content from some of the world’s biggest squash tournaments to a new audience around the world.”

About SNTV:

SNTV is the world’s leading sports news video agency, providing a unique and unrivalled blend of international sports highlights and sports news in video content.

SNTV is a joint venture between The Associated Press and IMG, bringing together the expertise of the world’s most extensive newsgatherer and the biggest independent producer and distributor of sports programming and events.

Since its inception in 1996, SNTV has become an indispensable service for more than 450 broadcasters and thousands of digital publishers globally.
www.sntv.com

 

 

 

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