Friday, September 22, 2023

Eduardo Alvarez

Eduardo Alvarez is a club owner and health club consultant based in Toronto, Canada.

Author Articles

Squash has a great product to sell, but who is doing the advertising?

In a reproduced archive piece, Eduardo Alvarez asks where have all the squash ads gone? Who is advertising squash these days? We all know the conversations...

The future of squash: Ed Alvarez shows how clubs must be run as a business for our game to recover

‘Hoping that gyms will be loyal to squash is wishful thinking’  By EDUARDO ALVAREZ - Squash Mad Columnist I am writing from the squash ghost town...

Club owner Eduardo Alvarez has a vision for a Squash Revolution: Make the game public, visible and affordable

By EDUARDO ALVAREZ - Squash Mad Correspondent COVID-19 has given many of us an opportunity to pause and reflect on many things in our lives...

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