Eduardo Alvarez
Eduardo Alvarez is a club owner and health club consultant based in Toronto, Canada.
Author Articles
Squash has a great product to sell, but who is doing the advertising?
In a reproduced archive piece, Eduardo Alvarez asks where have all the squash ads gone?
Who is advertising squash these days?
We all know the conversations...
The future of squash: Ed Alvarez shows how clubs must be run as a business for our game to recover
‘Hoping that gyms will be loyal to squash is wishful thinking’
By EDUARDO ALVAREZ - Squash Mad Columnist
I am writing from the squash ghost town...
Club owner Eduardo Alvarez has a vision for a Squash Revolution: Make the game public, visible and affordable
By EDUARDO ALVAREZ - Squash Mad Correspondent
COVID-19 has given many of us an opportunity to pause and reflect on many things in our lives...